Jump to a question:
My background is in copywriting, and I typically write marketing copy for a variety of types of businesses. This might include blog posts, captions for photos or videos, social media posts, educational content, marketing materials like pamphlets and flyeres, and more. This copy can be intended to market a product, provider, or service.
I have also written entertaining and educational content for a business' subscriber base.
I also provide editing services. I edit pieces of writing for flow, grammar, spelling, and effectiveness.
Rates vary depending on the complexity of the project and the length of the piece. Typically, I charge:
$50 per piece for any article at or under 500 words
$50+ $0.10 per word for any piece over 500 words
$50 per research hour for additional research necessary in specific, complex, or technical projects
Editing rates are variable depending on the project. Email me at iwright@heartfeltbyisabelle.com for a quote.
The field of Search Engine Optimization is broad and constantly changing. I am not an SEO specialist or consultant. I do have SEO knowledge and years of experience writing with the intention of ranking pages on a search engine. I focus on quality writing that resonates with your customer base.
I have a Bachelor's degree from Brigham Young University in Psychology. I attended on a creative writing scholarship and took writing classes. I have worked in the copywriting, editing, and content creation field since 2020.
AI programs are a great tool for brainstorming and research, but they don't work for writing content that engages with real people. Here's why:
Artificial intelligence is boring. ChatGPT has no actual personality. It can't write in a way that connects or resonates with your customer base.
People don't want to read AI-generated content. As I've mentioned, it's boring! And it seldom does a good job actually doing what you're trying to accomplish.
AI still makes mistakes and factual errors. This can lead to your readers losing trust in you, and your business.